News

Launch of collaborative online media campaign #DeIndustrieMaaktHetHier 

21 February 2025

Nobian is participating in the #DeIndustrieMaaktHetHier (Industry makes it here) social media campaign to highlight the vital role of industry in our local economies, sustainability efforts, and everyday lives.

The campaign was launched at the recent VNO-NCW industry summit where leaders from the Dutch industrial sector highlighted the urgent need for a strong and competitive industry in the Netherlands and Europe to ensure a stable supply of essential materials and maintain strategic autonomy. 

The Dutch industry plays a vital role in producing key components for everyday products and materials that support the energy transition. From steel for bridges and wind turbines to plastics for glasses and chemicals for batteries and medicines, many of these essential items are produced domestically. 

The industrial sector is a cornerstone of the economy, contributing significantly to the GDP and providing numerous jobs. A PwC report presented at the summit highlights that the industry accounts for about 12% of the Dutch GDP, with some provinces relying on it for 12 to 15% of local employment.

#DeIndustrieMaaktHetHier is a collaborative initiative by leading companies to address the challenges faced by the Dutch industry. High energy and grid costs in Europe and the Netherlands are significantly impacting profitability, making it essential to act now.

To ensure the continued contribution of the Dutch (chemical) industry to economic and strategic independence, it is crucial to address the current challenges. By collaborating with the government and other stakeholders, we are committed to building a strong, sustainable future for the Netherlands. Together, we aim to maintain our position as a leading hub for innovation and production.